JOHN MUNYAN

creative director / writer

JOHN MUNYAN

Adobe

ONLY WITH CREATIVE CLOUD FOR TEAMS
Creative Cloud for teams is Adobe’s SMB offering. The audience is mainly Creative Directors. Rather than lead with product features and benefits as Adobe had in the past, we drew in creative people by showing them what they really want to see – groundbreaking work.

The campaign highlights agencies and design firms who are using the unique features of Creative Cloud for teams to push creative boundaries. Our first profile focuses on agency EVB and how they brought ad icon Morris the Cat back to life in a fresh, new way.

Campaign video delivered via email and posted socially.

Email campaign targeting Creative Directors.

The campaign drives you to learn more at adobe.com/go/morris

We created a Behance page for the campaign so Creative Directors can get inspired – and inspire their teams – to collaborate in news ways.

A series of Instagram “selfies” features Morris’s commentary on how Creative Cloud for teams helped bring him back to stardom.


  • For Only with Creative Cloud for teams

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